Overall Rating
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9.0 / 10
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It's October and the temperature in Dubai is ready for a change from the scorching heat and sticky humidity to cool and pleasant times. In foodie terms, the right time for dining out. Naturally, this calls for diners and outlets next to the beach to have a huge boom in turnover in the upcoming months. But the huge question or rather the fact that affects positive sale is the food and hospitality each brand has to offer.
My burger tour around Dubai still seems to continue. Recently, my eating habits have all gone wrong. As mentioned in my previous posts, the past few months have been purely burger gobblings. Every time I try to deviate or move away from burgers, it pulls me even closer like a magnet. I totally agree with Gigi Hadid 'Eat clean to stay fit; have a burger to stay sane.' A cheat day from the daily routine is a must. This definitely enriches an individual mind with happiness and joy. |
Blaze burger is definitely a newbie in town but upholds a bold statement in what they have to offer. After their tremendous success in Bahrain, Blaze management has extended their expansion plans to Dubai. With just 4 months of the newborn brand in our markets, it has been able to hit the charts and hearts of consumers.
There are many primary and supporting factors for this success. Let me start with the supporting ones which to extend are ancillary as well. First would be the location, the management has picked the right spot for their debut outlet in Dubai; JBR, a prominent spot for both residents and tourist. Be it at any time of the year, the location pulls a huge crowd, Beachfront would be the reason for this.
There are many primary and supporting factors for this success. Let me start with the supporting ones which to extend are ancillary as well. First would be the location, the management has picked the right spot for their debut outlet in Dubai; JBR, a prominent spot for both residents and tourist. Be it at any time of the year, the location pulls a huge crowd, Beachfront would be the reason for this.
Second would be the overall fit and bits. The spacious outlet can accommodate roughly 100-120 customers at a time and it has a good decor of modern art mural, object, painting, and graffiti. The outlet has ordinary light toned wooden furniture with a bliss of blush red upholstery
Third and the most important aspect for service sector is customer service. All the staff were extremely proactive and friendly. I can’t point out one specifically as everyone ensured premium quality service. However, a special mention to the store manager Mr. Karun who gave me an insight on the whole concept of the brand.
Third and the most important aspect for service sector is customer service. All the staff were extremely proactive and friendly. I can’t point out one specifically as everyone ensured premium quality service. However, a special mention to the store manager Mr. Karun who gave me an insight on the whole concept of the brand.
Coming to the primary factor, Blaze has an exceptional menu with a wide range of premium burger for both carnivores and herbivores. Each item on the menu is prepared using wholesome and fresh ingredients such as top cut Angus and Wagyu selection of meat, gourmet cheese such Cheddar, American, Parmesan and Blue Cheese. Fitness freaks can have a cheat day and the same time retain the health factor by opting for lettuce wrap instead of bread to opt for a low-carb option.
As sides, they offer all the bad boys in various style such Angry Fires, Onion Rings and Scoopers. To keep the brand higher than their competitors and to exhibit true American cuisine, they offer the concept of DryShake. This is definitely new to our markets and may sound complicated, but rather the concept is simple. It is the first milkshake made entirely with ice-cream and not milk, YES you read that right, completely ice cream based drink. All the ice creams and sauces and made in-house to retain high quality and premium taste.
The ordering method is also quite unique from other joints. It is mainly done to ensure optimal turnaround period. As soon you enter the outlet you don’t take your seat, but rather place your order from the main counter itself. Something I forgot to mention is the variation of topping they have on their menu. You could totally customize the preparation of your burger or simply opt from their signature picks. Once you have placed the order, the next step would be to choose the condiments for your sides and burger. They offer variations of tobasco, ketchup, mustard sauce and much more. So the time you spent choosing your condiments, the burger is prepared. Therefore as you reach your table, the burger awaits to be eaten.
As sides, they offer all the bad boys in various style such Angry Fires, Onion Rings and Scoopers. To keep the brand higher than their competitors and to exhibit true American cuisine, they offer the concept of DryShake. This is definitely new to our markets and may sound complicated, but rather the concept is simple. It is the first milkshake made entirely with ice-cream and not milk, YES you read that right, completely ice cream based drink. All the ice creams and sauces and made in-house to retain high quality and premium taste.
The ordering method is also quite unique from other joints. It is mainly done to ensure optimal turnaround period. As soon you enter the outlet you don’t take your seat, but rather place your order from the main counter itself. Something I forgot to mention is the variation of topping they have on their menu. You could totally customize the preparation of your burger or simply opt from their signature picks. Once you have placed the order, the next step would be to choose the condiments for your sides and burger. They offer variations of tobasco, ketchup, mustard sauce and much more. So the time you spent choosing your condiments, the burger is prepared. Therefore as you reach your table, the burger awaits to be eaten.
All these seemed to be exciting and engaging, but is the food any good? Is it worth all the hype? I was joined by my buddy for some late brunch over a weekend. The only struggle we had is the typical JBR issue of finding a parking. Therefore, we directly parked at the valet spot available right in front the outlet. Fascinated by all the bits and pieces we opted to order 6Abooga Burger ( The Brick Burger ) and a Gourmet Wagyu Burger. For sides, we chose Onion Rings and Angry Fries
Brick Burger is prepared using 2 American Angus patties (2x100 gms). The double toasted-grill sandwich could be customised to your favorite topping. The bread toast and color is spot-on! Every bite onto the golden toasted bread was utterly rich in butter and delicious. The topping we chose for Brick Burger was Awesomeness Blaze. This topping is a combination of lettuce, tomatoes, onions, pickles along with their secret awesomeness sauce and some well melted American cheese. The cheese pull from the half cut sandwich would certainly run streams of water in your mouth. Like I said, each bite was rich flavors of gourmet Angus beef patties between warm and gooey cheese sandwiches. Definitely, a MUST TRY !! #IWillGoBackForThis
Brick Burger is prepared using 2 American Angus patties (2x100 gms). The double toasted-grill sandwich could be customised to your favorite topping. The bread toast and color is spot-on! Every bite onto the golden toasted bread was utterly rich in butter and delicious. The topping we chose for Brick Burger was Awesomeness Blaze. This topping is a combination of lettuce, tomatoes, onions, pickles along with their secret awesomeness sauce and some well melted American cheese. The cheese pull from the half cut sandwich would certainly run streams of water in your mouth. Like I said, each bite was rich flavors of gourmet Angus beef patties between warm and gooey cheese sandwiches. Definitely, a MUST TRY !! #IWillGoBackForThis
Our second option was the Gourmet Wagyu Burger which is prepared using premium beef wagyu brisket (180g). The staff recommended us to try the Blue & Crunchy topping. It contained bitterness of Argula, homemade pickled onions, crunchy potato chips, garlic mayo which complimented the Argula flavor well, along with blue and cheddar cheese. It was more of garlicy burger but definitely enjoyed the mix of melted blue cheese, and juicy beef patty.
For sides, we ordered Onion Rings and Angry Fries. They are the best you could ask for. These bad boys are #HighlyRecommended. Onion Rings (AED 16) is unquestionably worth it for the quantity and crunchiness they offer. For dips, we chose the mild Jalapeno mayo which kicked in subtle heat and spice.
The main #Highlight of our trip was the Angry Fries, simply one of its kinds. The dish priced at AED 28 should be considered as a main rather than a side. The flavors of jalapeno and the gooey cheese on the fries along with roasted peppers was #BANGON! I don’t mind going back just to have these again on its own.
Drink selection was straightforward for us, both being a chocolate devotee our choices were Maltesers and Extreme Chocolate Malt. There is no need to elaborate much on these as it was pure chocolate paradise. The smooth homemade ice cream topped with flakes of chocolate and whipping cream is what you would crave for to bring a full stop to such a heavy meal. Oh and not to forget, the rich chocolate fudge sauce on the sides of the glass is simply spectacular
TBH, cheat days like this is a MUST HAVE in everybody's routine!! Come on, hit the blaze at Blaze Burger!!
TBH, cheat days like this is a MUST HAVE in everybody's routine!! Come on, hit the blaze at Blaze Burger!!